I worked across multiple areas at The Times, from sports & entertainment, to finance, and travel.
Know your times Series: Power Of Words
The idea of this series was to cut through the noise to the stories behind the story, a showcase of what the best journalists do... the dedication, struggles and bravery behind the newspaper stories that change the course of history.
I provided creative and copy support for the video and the accompanying marketing campaign, which included an online hub and CRM programmes for existing readers.
Times+
Times+, is an exclusive programme of culture & travel offers including arts & entertainment rewards for subscribers of The Times & The Sunday Times. My work appeared daily in print and online. Below are a few examples of copy focused on events and engagement.
Here is an example of long copy for Times+.
Times Currency Services
This is another example of long copy I was responsible for, this time involving Fin Tech.